Quiz Kids is a radio and TV series originally broadcast in the 1940s and 1950s. Created by Chicago public relations and advertising man Louis G. Cowan, and originally sponsored by Alka-Seltzer, the series was first broadcast on NBC from Chicago, June 28, 1940, airing as a summer replacement show for Alec Templeton Time. It continued on radio for the next 13 years. On television, the show was seen on NBC and CBS from July 6, 1949 to July 5, 1953, with Joe Kelly as quizmaster,[ and again from January 12 to September 27, 1956, with Clifton Fadiman as host.